Becoming more social on your socials isn't just about asking some one how they are, it's about getting to know your clients and making them feel as if you are speaking to them directly and not the whole of social media.

Yes there is a professional element to posting on social media, however, it is nice to get to know your clients, who they are what they do, do they have any pets, children - can you relate to them on a personal level?

Your potential clients want to feel valued and respected, they also want to feel as if you care and that they aren't just a number.

If you are asking a question on your socials, make sure you reply and give them something to reply to, start that important rapport that leads to custom.

9 times out of 10 you will find that your client becomes a valued friend too.